Names make companies unique and that’s how great brands have started. There are some companies who chose to pick the name of a fruit, Apple, others that tried to make the name resonate with the actions in using...
At Emma, we are trying to build the future. When it comes to crafting things and working with our users to see where we are heading, you need to go slow, make the right decisions and iterate. The only two things we are...
These are the first questions our users ask us before joining. The concept of Open Banking hasn’t arrived yet and so people are still a bit reluctant to provide their bank credentials to access a third party...
Many people have been asking whether there is a UK alternative to Mint, the popular budgeting and money management app. On the 25th of November 2006, a small revolution started in the US. Aaron Patzer had decided he...
This is the first entry of thousands of blog posts that will come. I thought the best way to start this was to talk about why. As a tech entrepreneur, you are always asked this question on why you do the things you do...
