Buy Apple

Logo for stock AAPL (Apple)

Amount

£
GBP

Latest price

$202.25
(£1.00 = $1.328)

Number of shares (est.)

0

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Metrics

Market Cap

$3.007T

P/E ratio

30.70

EPS

$6.592

Beta

1.10

Dividend rate

$1.01

Dividend yield

0.50%

About

Apple Inc. designs, manufactures and markets smartphones, personal computers, tablets, wearables and accessories, and sells a variety of related services. Its product categories include iPhone, Mac, iPad, and Wearables, Home and Accessories. Its software platforms include iOS, iPadOS, macOS, watchOS, visionOS, and tvOS. Its services include advertising, AppleCare, cloud services, digital content and payment services. The Company operates various platforms, including the App Store, that allow customers to discover and download applications and digital content, such as books, music, video, games and podcasts. It also offers digital content through subscription-based services, including Apple Arcade, Apple Fitness+, Apple Music, Apple News+, and Apple TV+. Its products include iPhone 16 Pro, iPhone 16, iPhone 15, iPhone 14, iPhone SE, MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, Mac Pro, iPad Pro, iPad Air, AirPods, AirPods Pro, AirPods Max, Apple TV and Apple Vision Pro.

CEO

Mr. Timothy D. (Tim) Cook

Employees

164,000

Sector

Tech

Company HQ

CUPERTINO, United States of America

Website

News

Logo for news article #0 (A.I. the Big Story in Big Tech: MSFT, AAPL Earnings Paint Different Picture)

A.I. the Big Story in Big Tech: MSFT, AAPL Earnings Paint Different Picture

Daniel Rubino (@WindowsCentral) dives into this week's big tech earnings and says Microsoft (MSFT) displayed a strong position for future A.I. growth. He says the breakout Azure numbers show "confidence" from the company's leadership as it attempts to gain market share against Amazon's AWS.

Schwab Network

August 01, 2025

Logo for news article #1 (Apple's forecast and margins were strong despite pull-forward, says Morgan Stanley's Erik Woodring)

Apple's forecast and margins were strong despite pull-forward, says Morgan Stanley's Erik Woodring

Erik Woodring, Morgan Stanley head of US technology hardware research, joins 'Power Lunch' to discuss why Apple's stock is reacting the way it is, Tim Cook's potential acquisition prospects and much more.

CNBC Television

August 01, 2025

Logo for news article #2 (Apple Growth Rebounds as Tariffs Loom: T. Rowe Price)

Apple Growth Rebounds as Tariffs Loom: T. Rowe Price

T. Rowe Price portfolio manager Tony Wang says investors are focusing on Apple's forward outlook, particularly its plans for foldables and the next iPhone cycle. Wang joins Caroline Hyde and Ed Ludlow on "Bloomberg Tech.

Bloomberg Technology

August 01, 2025

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