Buy Under Armour
Amount
Latest price
$5.17
(£1.00 = $1.321)
Number of shares (est.)
0
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Metrics
Market Cap
$2.296B
P/E ratio
-17.56
EPS
-$0.294
Beta
1.49
Dividend rate
N/A
Dividend yield
N/A
About
Under Armour, Inc. is a developer, marketer and distributor of branded athletic performance apparel, footwear and accessories. It is engaged in developing, marketing and distributing branded performance apparel, footwear and accessories for men, women and youth. It operates in four geographic segments: North America, comprising the United States and Canada; Europe, the Middle East and Africa (EMEA); Asia-Pacific, and Latin America. It sells its apparel, footwear and accessories in North America through wholesale and direct-to-consumer channels. It sells its apparel, footwear and accessories in EMEA primarily through wholesale customers and independent distributors, along with e-commerce websites and Brand and Factory House stores. It sells its apparel, footwear and accessories products in China, South Korea, Australia, Singapore, Malaysia and Thailand through stores operated by its distribution and wholesale partners, along with e-commerce websites and Brand and Factory House stores.
CEO
Mr. Kevin A. Plank
Employees
6,800
Sector
Fashion
Company HQ
BALTIMORE, United States of America
Website
News
Despite New Tariffs, Under Armour Appears Poised To Rebound
Under Armour's turnaround hinges on improved margins, restructuring, and new product lines like the Echo shoe, despite ongoing revenue declines and tariff challenges. Kevin Plank's return as CEO aims to streamline operations, cut costs, and focus on premium products, showing mixed results so far. The NFL partnership and positive reviews for new footwear signal potential market share gains, tough competition and supply chain risks remain.
Under Armour: Tariff Impacts Will Subside
Under Armour, Inc. faces significant tariff impacts in the short term but remains a strong investment due to its premium product focus and solid financial position. The company is likely to shift manufacturing to lower-tariff countries to mitigate the financial hit over time. Despite current profit forecast reductions, Under Armour aims for a higher gross margin over time leading to a solid profit profile in a few years.
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